Experience Harvesting Add/remove
Purpose:
The purpose of experience harvesting is to explore and validate your product/service in a real-life, non-conditioned setting. You will be observing how users interact and perceive your product/service.
Tips to include participants who are not able to:
See
Focus
Speak
Hear
Hold
Overview
Input
Product/service
Output
Feedback/potential changes
Complexity
Simple
Time
2 hours
Participants
2-10+
Activity
Core abilities:
- Be observant
- Take notes
Step by step:
Notepad or template, pens, prototype of either product or service.
Create artifacts or narratives that can evoke emotional reactions from people, in order for us to harvest insight on how people perceive the experience.
Put the artifacts and narratives in a real-life, non-conditioned setting.
Observe people’s reaction when exposed to the message and ask them how they feel about it.
When doing this method you should consider:
Think of the most relevant touchpoint to expose the artifacts/narratives.
Materials needed:
Notepad or template, pens, prototype of either product or service.